Everyone hates bots. The detriment this web plague causes is seen by many, with advertisers taking the largest hits in the false representation it gives. Solve Media reports that, “In July 2012, a digital distribution company’s claim that 80% of clicks on its ads on Facebook were from bots.” Additionally, Solve Media has provided some very interesting statistics on bots, and also information on how you can protect your advertising investments.
Take a look at the fact filled infographic and let us know what you think! You never know where the nearest bot can be.