Some of the most original and entertaining games of this generation are released solely for digital download, on platforms like PSN, Xbox Live and Steam. One of the biggest hits of the last few years however was the creepy and arty platformer, LIMBO. It now appears as if the game was originally set to be a PlayStation exclusive title until negotiations fell through.
Speaking at Brighton’s Develop conference, SCEE Executive Producer Pete Smith told attendees that Sony was in talks with Limbo developers Playdead for exclusive rights, but that they failed when Sony insisted that they wanted to hold the rights to the IP, leading to a multiplatform release instead in 2010.
The information came to light during his talks, when Smith spoke to potential future industry professionals about the potential gains and pitfalls in dealing with intellectual IP. “There are obvious benefits to keeping it, but also to giving it up: you’re way more likely to get the deal,” he said. “Remember: 100 percent of nothing is nothing. A publisher is much more likely to commit to marketing and merchandising if they own the IP.
It looks like in this case he failed to take his own advice, leading Sony to lose a potentially lucrative exclusive title.