Today Verizon Wireless revealed their new strategy for existing customers who will upgrade their device on a new two year agreement after April 22nd. According to the press release, “On April 22, Verizon Wireless is implementing a $30 upgrade fee for existing customers purchasing new mobile equipment at a discounted price with a two-year contract.”
In this drastic change of business as usual for customers, Verizon Wireless will join the ranks of AT&T and Sprint in charging customers for staying loyal to their network. If there is anything good in this, it lies in the fact that Verizon will be $6 cheaper than their counterparts who currently charge a $36 upgrade fee.
And just in case you were wondering what this new charge will do for Big Red, the release states that, “This fee will help us continue to provide customers with the level of service and support they have come to expect which includes Wireless Workshops, online educational tools, and consultations with experts who provide advice and guidance on devices that are more sophisticated than ever.” Additionally, Verizon points out that you can save money or offset the upgrade fee entirely through their “green friendly trade-in program at http://www.verizonwireless.com/tradein.
So if you want to make sure you skip that upgrade fee this time around, be sure to upgrade your device before the April 22nd deadline (or be green). Has Verizon Wireless gone too far? Let us know!