2K Sports has announced that they will be shutting down the NBA 2K11 servers by the middle of this month. This normally wouldn’t be that big of an issue, except for all the online problems that NBA 2K12 has been having. Lots of players have actually refused to pick up the new game because of the issues and have been more than happy to continue playing NBA 2K11. Another reason folks haven’t picked up NBA 2K12 is because it doesn’t feature ‘My Crew” mode which became very popular last year. NBA 2K11 servers are biting the dust just 13 months after they first went online, shorter than the 15 months that NBA 2K10 stuck around and significantly shorter than the 21 months that 2K9 was online. This is a significant difference between EA Sports and 2K Sports, EA Sports tends to leave the servers for their titles up for roughly 2 years after they are released.
Understanding that this is a business, I understand that they can’t run things forever but the truth is that they have simply had to many issues with NBA 2K12, both online and in other areas to make a move like this and again suffer from all the negative PR. I’m sure that it doesn’t cost them that much to keep the NBA 2K11 servers running, but from a fan goodwill standpoint it would have gone a long way. 2K Sports won’t do that of course because they want you to buy NBA 2K12, which is a solid game but it has just been plagued with too many problems. This kind of move is the type of callous that people have often accused EA Sports of, 2K Sports bitter rival. 2K Sports latest set of actions in terms of how they are handling issues is troubling, we can only wait and see if this is just a phase or if this represents a new standard for the company.
I don’t often say this but 2K Sports should really learn from EA Sports on this one.