Google Acquires PostRank, “Intelligence From The Social Web”

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In a pretty slick strategic move, Google has acquired PostRank, “the largest aggregator of social engagement data in the industry.” Given Google’s rumored commitment to become a player in the social arena, this makes sense. Gather “Intelligence from the social web!”

Here’s what Google is tapping into. “PostRank delivers objective, real-time data and analysis on any topic, trend, or interest relevant to you or your business. Our platform tracks where and how users engage, and what they pay attention to — in real-time. PostRank social engagement data measures actual user activity, the most accurate indicator of the relevance and influence of a site, story, or author.”

For more official news, check out the note below:

We are excited to announce that PostRank has been acquired by Google!

We know that making sense of social engagement data is crucial for online businesses, which is why we’ve worked hard to monitor where and when content generates meaningful interactions across the web. Indeed, conversations online are an important signal for advertisers, publishers, developers and consumers — but today’s tools only skim the surface of what we think is possible.

We’re proud of what we’ve accomplished, and we now look forward to working with Google’s team to build more useful tools for measuring engagement online, and we’ll be sure to share details on our progress in the coming months. In the meantime, if you’re interested to learn more about PostRank’s products and services, we encourage you to click here and fill out the form.


*Please send all press inquiries to:

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