The Weinstein Company Forms TWC Games Label, Can A Film Company Beat Traditional Game Companies At Their Own Game?
Probably not, but it should fun to watch them try. I suppose it was only a matter of time before a movie company seriously thought about jumping into this space. I mean movies aren’t what they used to be and a great video game cost a lot less to make and can potentially make a lot more money. It’s obvious they see the kind of success that games like Call Of Duty and Halo have had and they want in. The Weinstein Company (TWC) announced today a new initiative in the video game space by launching TWC Games. The TWC Games label will utilize The Weinstein Company and Dimension Films’ strong and recognizable properties, and work with external partners to develop and publish video games for mobile, social, and console platforms. Properties in The Weinstein Company and Dimension Films catalog include Scream, Hellraiser, Halloween, Scary Movie and Children of the Corn, among many others.
The trouble with stuff like this is that too often the developers feel hamstrung by the original film concepts and the games ultimately end up sucking. Not even sure how serious they will take this but it should be interesting to find out.