Dell Named Greenest Company In America 2010 By Newsweek

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I have to say this one is no surprise as we have reported here on many occasions about all the things that Dell is doing to make their entire business more environmentally friendly. The company moved to the top spot among Newsweek’s Green Rankings from its No. 2 rank on the 500-company list last year.

The Newsweek Green Rankings grade America’s 500 largest publicly traded companies, as measured by revenue, market capitalization and number of employees, on their environmental performance, policies and reputation as environmentally responsible companies.  Dell was recognized for its efforts to ensure sustainability is built into its supply chain and operations, as well as its work to make ‘being green’ easy and cost-effective for customers. The company’s convenient recycling programs diverted more than 484 million pounds of equipment from landfills since 2006 while its introduction of bamboo packaging provides customers a strong, rapidly renewable packaging. Dell has also increased the energy efficiency of its products, helping customers save more than $5 billion in energy costs since 2006.

Newsweek partnered with three independent organizations to assemble a ‘green score’ for each company. That score is based on three components:

  • The Environmental Impact Score, compiled by Trucost, is based on more than 700 metrics, including greenhouse-gas emissions, water use and solid-waste disposal.
  • The Green Policies Score is based on data collected by MSCI ESG Research and reflects an analytical assessment of a company’s environmental policies and initiatives.
  • The Reputation Score is based on a survey of academics, environmental officers and CEOs.

To calculate a company’s overall ranking, the three component scores were standardized, combined using a weighted average (45 percent for the Environmental Impact Score, 45 percent for the Green Policies Score, and 10 percent for the Reputation Survey) and mapped to a 100-point scale.

The complete list can be found at www.newsweek.com/green.

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Lorenzo Winfrey

Lorenzo Winfrey

Editor-In-Chief at ZoKnowsGaming
I am the Co-Ceo of DLT Digital Media. We are a company that is focused on developing new and innovative web properties in addition to developing WordPress based web sites for others. But before I was all that, I was a gamer.
Lorenzo Winfrey