EA today announced the record-breaking launch of EA SPORTS FIFA 11. Based on internal estimates, FIFA 11 has shattered sales records for the title with 2.6 million copies sold through at retail in Europe and North America through Saturday, October 2. FIFA 11 is the fastest selling sports game ever and the title is off to its best start ever in markets around the world, including the United Kingdom, France, Germany, Italy, Spain and North America. EA SPORTS also announced that FIFA 11 Ultimate Team, one of the most played, dynamic and connected modes within the FIFA franchise, will now be available for free on the PlayStation 3 and Xbox 360 this November.
“We’re thrilled at how fans embraced FIFA 11 last weekend, and we are excited to be able to offer one of our most popular game modes – FIFA 11 Ultimate Team – for free this November,” said Peter Moore, President of EA SPORTS. “This is a landmark achievement for EA SPORTS – we’ve shattered sales records at retail, critics are praising FIFA 11 as being one of the most authentic and innovative titles ever, and fans are connecting and competing with other gamers around the world and have logged a record number of online connected game sessions.”
Among the notable accomplishments for FIFA 11 since its launch on Sept. 28 in North America and Oct. 1 in Europe:
• FIFA 11’s sell-through is estimated to be up 29 percent over last year’s record-breaking launch. FIFA 11 is estimated to have grossed more than $150M at retail.
• October 1-2 – the first two days after FIFA 11 launched in Europe – was the busiest two-day period for online gaming in EA SPORTS history. Fans registered more than 18.6 million online connected EA SPORTS game sessions overall, including more than 11.3 million of FIFA 11, in that two-day period.
• FIFA 11 has earned 58 review scores of 90 or better around the world, including perfect marks from Gameblog.fr, Eurogamer Italy, PlayStation Life Style and Match magazine and Official PlayStation Magazine in the UK. GamesMaster Magazine (UK) proclaimed that FIFA 11 is “the best football game ever,” while OPM UK raves FIFA 11 is “as close to footballing perfection as we’ve ever seen in a videogame.”