Sony has finally officially announced two new alpha cameras, the much awaited A55V and A33, that adopt Sony’s newly-developed Translucent Mirror Technology, which achieves the highest-level of auto focus speed for both still image and movie shooting. The a55 and a33 cameras will cost about $750 and $650 (respectively) for the body only and about $850 and $750 (respectively) for the body and 18-55mm zoom lens. The a33 camera will be available in September and the a55 model will be available in October. These are some seriously nice cameras, so I am sure you photography aficionados are drooling right now.
Using Translucent Mirror Technology, the a55 and a33 models can continuously and quickly focus (with TTL phase-detection) while shooting stills and recording video–even in full HD. They can shoot continuously at up to 10 frames per second on the a55 (and up to seven on the a33). Additionally, a newly developed 15-point AF system assures ultra-fast, high precision focusing. The high-speed shooting with continuous Phase Detect AF tracks rapidly moving subjects accurately.
The continuous phase detect AF also works in movie shooting for the first time in the world. The Translucent Mirror Technology also allows the a55 and a33 to be the first cameras to ever maintain continuous phase detection AF while recording Full HD AVCHD video. The cameras feature 16.2 megapixel (for the a55) and 14.2 megapixel (for the a33) resolution respectively. 3D Sweep Panorama technology creates two images from a single frame, enabling panoramic photos to be viewed in 3D on compatible 3D systems and other devices that support 3D technology. Using the a55 model, built-in GPS capability enables global positioning coordinates to be recorded along with the date and time.