SCEA held its annual Destination PlayStation Latin America event in Cabo del Sol, Mexico, announcing the full localization of actors, action, dialog, effects and every inch of gameplay of blockbuster games, Killzone®3 and inFAMOUS 2 for PS3™. In just over a year since PlayStation® officially launched its distribution channels into Latin America, PlayStation products are now available in 18 countries across the region and are available throughout Latin America on the same day as the US and Canada.
“Millions of Latin American fans follow PlayStation for its diverse and rich game library as well as for its superior entertainment value and experience. In addition to same day launches of PlayStation’s entire line up of AAA games for the region, we’re also offering a number of products that are only available in Latin America, such as the Gamer Kit line.
Launching in August, the Gamer Kit line will offer the Gamer Kit, which comes with a PS2™ system, two DUALSHOCK®2 controllers, an 8MB Memory Card, and three top games, in addition to the PSP® Gamer Kit, which bundles a PSP system, a Traveler’s Case, and three popular games.
“Localization is a multi-faceted process that also presents an opportunity to enhance the story and experience for a very particular audience. We will be tailoring the rich, graphic adventure of inFAMOUS 2 just for the Latin America region by creating new elements that will allow gamers to discover this open world in a relevant and unique way,” said Connie Booth, senior director of product development studio at SCEA.
To me, this is great that PlayStation is starting to enhance things overseas. My opinion is that they should have done this a long, long time ago. This is going to be huge for them because of the major growth of the gaming industry, especially in those areas. What do you think?